WORK • Wednesday Routine
MORGANE BESINS • CEO & co-founder • Four Mamas
Neighborhood you live in: Paddington/Bayswater
It’s Wednesday morning. What’s the scene at your workplace?
Working from home most of the time, my mornings are set to the rhythm of my daughters. Calls are never scheduled until they’re off for the day — those early hours are all theirs. Then it’s time for my latte(s) with emails, a quick shower, and finally, my day can properly begin. I often grab my coffee at Foreign Exchange — their carrot cake is so good. On sunny mornings, you’ll find me at Hagen on Ledbury Road, enjoying a coffee while indulging in a little people-watching.
What’s on the agenda for today?
A mix of meetings with women’s health experts and brand partners. I love walking to my meetings — Marylebone and Fitzrovia are frequent destinations. My co-founder Olivia and I often grab lunch at Ottolenghi and chat about life and business. Once home, I transition into family mode: the bath-dinner-bed routine with my daughters, then binge-watching TV shows with my husband.
Any restaurant plans today, tonight, this weekend?
I tend to stay local in Notting Hill. For dinner, Barbarby or WILD are staples, while Canteen or BEAM are perfect for lunch. For a celebratory night, Dorian is a must. When I’m craving comfort, I’ll order a burger from Bleecker for a cozy night in (dare I say once a week?). On my to-do list? A leisurely stroll through Borough Market, sampling dishes from various food stands — something I haven’t done in ages.
How about a little leisure or culture?
Walking in Hyde Park is my year-round escape — simple, yet an easy family week-end activity that pleases the whole family. I try to visit exhibitions when I can. Tate Modern always has fantastic exhibitions and allows a wonderful walk by the Thames. Once a year, I indulge in a ballet at the Royal Opera House. The last performance I saw was Swan Lake — timeless and unforgettable…
Any weekend getaways?
My latest getaway was Venice, staying at The Venice Venice Hotel, which serves the best Aperol Spritz. I still remember my pasta from da Ivo! Paris is a regular destination to visit family and friends every couple of months. If I’m staying in the UK, a weekend at Lucknam Park or Soho Farmhouse always feels like the perfect escape.
What was your last great vacation?
Our family house in Spain — an annual trip with our closest friends. It’s a tradition that never disappoints. We also loved staying the week in Marrakech. Best destination for early spring to enjoy some sun and amazing food. Japan is next on my list for a big adventure!
What’s a recent big-ticket purchase you love?
Oasis for summer 2025!
What store or service do you always recommend?
When I lived in Shoreditch, I spent my entire time at The Goodhood and The Brokedown Palace.